![]() ![]() This introduction allows the reader to become informed and then pursue a deeper education from her incredibly critical research in the complete volume. As it explores this new capitalism's impact on society. Until Ms Zuboff’s magisterial work on surveillance capitalism I fear most of us have been ignorant sheep in the matrix. Condition: 10/10 (new wrapped) Goodreads rating: 4.07/5 Personal rating: 4.5/5 Genre: economics/politics A thought-provoking book to understand what. The Age of Surveillance Capitalism is a deeply-reasoned examination of the threat of unprecedented power free from democratic oversight. The terrifying truth is so much of what constitutes the profits of Google, Meta, Apple, Microsoft, and Amazon is simple identity theft and psychological engineering. ![]() The genie is out of the bottle regarding our identities being monetized and commoditized, so the only defense is awareness that can allow action. With the evolution of AI combined with the dystopian business models of search and social media giants we don’t stand a chance without defining the magnitude of the inherent problem. This is a subject critically important to our everyday lives and future of society. That will be the case in this instance for me. I occasionally read condensed or summaries of books and this often can lead to reading the complete book. ![]()
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